Public Speaker, Teacher, Analyst, and Consultant in
New Media, Internet Marketing, and Futurism
The amount of data in the world will increase 50-75x in the next decade. Will people be able to find you in the midst of this information explosion? Will traditional marketing techniques be effective in this new age, or is the Internet just a new way to advertise?
To find the answer to these questions, we must learn how to tell an authentic human story. The technological tools available to us today represent unprecedented opportunities to share our experiences through rich new decentralized forms of media.
Identifying the emerging trends of sociotechnology
It took 38 years for radio to reach 50 million listeners, and 14 years for television to reach 50 million viewers, but it only took four years for the Internet to gain 50 million users, and social-media sites such as Facebook, Twitter, and Instagram actually hit the 50-million-user milestone in months, rather than years.
Through our rapidly developing technology, everything is accelerating, and in a very short time, the use of social media has come to dominate our lives, both in and out of the workplace. ‘Millennials’ — those born after 1980 — are known for their pervasive and all-encompassing social-media use, and will represent 75% of the workforce by 2025.
If you always do what you’ve always done, then you’ll always get what you’ve always got.— Matteo Wyllyamz (@mouselink) December 30, 2012