Building Electronic Community Through Social Media:
One workshop in two three-hour sessions
Modern social media has been around for a few years now, and this technological trend shows no signs of letting up. Businesses both large and small have found ways to leverage the pervasive new mediums of Twitter, Facebook, and other networks to increase customer engagement and the bottom line. Is social media marketing just a new way of broadcasting commercial advertisements, or will you need to spend time engaging with your clients and potential customers? How much of your time and resources will you need to commit, and what kind of return can you expect on your investment?
Oh, the drama! With the anticipation going on for the better part of a year, it is no surprise to those of us who’ve been following mobile-phone news, that Instragram has been working on, and has finally released an app for the Android platform.
As it has been highly widely reported, during the first 24 hours, over one million record-breaking Android users downloaded and installed the app.
What I did not forsee, however, was the backlash of disappointed iPhone users who feel they have somehow lost their grip on something exclusive. Sadly, not only are some of these comments elitist and classist, but others border on racism. …
Over. A. Phone. Really?